Business development Life Music

If you’re not living on the edge,

you’re taking up too much space!’ (Unknown).

My take-away from the excellent presentation by Dr Dave (Richards, of Bournemouth University) who spoke at the South Coast Connections networking event earlier in the week.

He was speaking on innovation, defining the innovative as that which adds new value – though he was careful to emphasise that value should not be understood solely in monetary terms.

He also highlighted the importance of conviviality: an idea not shared is probably an idea that will not be developed to its full potential. Brainstorm constantly, share, be joyful, but be ruthless in throwing out good ideas as soon as possible within the development process in order to concentrate your resources on the great ideas.

His presentation was thought-provoking and entertaining, but the visuals occasionally a bit tired. For example, a dominatrix to illustrate discipline. That idea’s been round the houses and then some.

Except, of course that’ll probably be the one thing everyone will remember. I can just see us all, a month or so from now, waking with the insistent idea in our heads that ‘we need discipline‘ but not being entirely sure why.

The next morning I was out early, walking through the woods with the dog, the crunch of a light frost underfoot and Joni Mitchell in the earphones as the sun rose in a red sky; a fleeting moment of perfection.

But let’s not talk about fare-thee-well’s now
The night is a starry dome.
And they’re playin’ that scratchy rock and roll
Beneath the Matala moon…

Today the postman brought a surprise – a beautifully produced hardback book of samples of Colorplan, paper and card by GF Smith.

It is ideal for filing on the shelf, so it is always to hand, ready to be consulted. And, as it happens, I use Colorplan for the cover of our poetry magazine (Tears in the Fence, issue 51 just out). BUT, and it’s a big but, there is no key or other text to identify the colours.  So having chosen a paper colour, how do I communicate this to the printer?

Live on the edge, but don’t step into the void.

By westrow

Westrow is an SEO content marketing writer. When he’s not helping businesses land more customers with strategic content, he can often be found reading, walking the dog, or swimming.

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